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An interesting concept, The client was looking for a Nintendo vs Sega theme. After sitting down and figuring out the direction it clued in that that major brands were not very appealing as in looks. As each company itself has major brands under it. The goal was to simplify it, take each brand and find what the there top product was. In Nintendo’s case it was Mario and Sega was Sonic. With the major focus out of the way the supporting cast members were created. Finding images like Akira (Virtua Fighter), and Toejam and Earl were impossible to find. These images had be to created from scratch. The blue backgrounds with the star expositions really make this cabinet, highlighting the characters and the art.